About Us

About Build-A-Brand Worldwide

We’re a founder-led team focused on conversion-first creative and reliable systems. With Build-A-Brand Worldwide, you can launch high-converting websites & funnels, manage CRM & conversations, automate email/SMS, run bookings, collect payments, and measure growth in one login.

All-in-one stack. Sites, funnels, CRM, automations, email/SMS, bookings, payments.
Creative that converts. Clean copy, clear offers, and friction-free UX.
Faster launch. Templates, playbooks, and scoped services when you want help.

The Story

Build-A-Brand Worldwide combines branding, marketing operations, and simple automation. We help founders ship clean websites and focused funnels, centralize CRM and conversations, and scale with email/SMS and bookings—so every campaign is measurable from click to cash.

  • Clarity over noise. We cut the extras and focus on what moves revenue.
  • Craftsmanship. Thoughtful copy, clean design, dependable workflows.
  • Education-first. We explain the “why” so teams run confidently after launch.
  • Long game. We build assets and relationships that last.

Leadership

The Team Behind the Platform

Kristof Decloedt — Founder & CEO

Kristof Decloedt

Founder & CEO

Army veteran, entrepreneur, and self taught AI/SaaS innovator. Former healthcare leader at the Department of Veterans Affairs; today he focuses on simplifying powerful tools for small businesses turning enterprise grade tech into clear playbooks, templates, and revenue systems.

Illy Cartier — Co-Founder & Creative Director

Illy Cartier

Co-Founder • Creative Director

Entrepreneur and fashion designer. Leads creative direction and visual identity bridging culture with clean, conversion ready presentation so brands look premium and sell with confidence.

Nicole Klingenberg — Brand Strategy & Clarity Coach

Nicole Klingenberg

Partner • Brand Strategy & Clarity Coach

16 years in high-performance marketing and sales. Leads offer clarity and revenue road mapping turning messy ideas into simple positioning and sales assets that move the business forward.

Katie Wilber — Education & Automation

Katie Wilber

Partner • Education & Automation

Educator turned entrepreneur. Simplifies complex systems into clear, brand fit automations and step-by-step journeys that feel effortless to customers and measurable for the business.